Eco Agro Resources is proud to announce the appointment of Luciano Lucero as the regional manager of South America.

Luciano’s hiring is consistent with Eco Agro Resources’ overall strategy to support local markets and to provide greater value to customers. Luciano’s ability to introduce the South American market to innovative urease inhibitor N-Yield and to the developing product line is consistent with Eco Agro’s focus and commitment to servicing local markets.

Ray Perkins President of Sales says, “Having an Eco Agro Resources representative in the South American market will enhance our ability to provide the customer service South American customers deserve. Luciano’s market expertise and experience within the agriculture market coupled with our innovative urease inhibitor N-Yield will provide South American customers access to our innovative techniques and potential significant product yield increases.”

In support of the South American’s Agriculture market, EAR also proudly announces the July 1 launch of our website in Portuguese with a Spanish version to follow shortly.