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Variable-rate Irrigation Teams with Prescription Service

The precision irrigation from Valley has now teamed up with the variable-rate precision data services of CropMetrics.

This agreement creates an alignment of Valley Irrigation dealers with the latest in agronomic technology to provide growers true precision irrigation with center pivots. Valley Irrigation with VRI Zone Control, and CropMetrics with automated agronomic VRI prescription services, are also proud to announce their AE50 awards for 2011 as a top 50 innovative new product produced in 2010.

“Precision Irrigation starts with building a precise water management plan,” said Craig Malsam, Valmont Irrigation Vice President of Engineering. “Applying the optimum level of water and nutrients through a center pivot is more important than ever. We’re excited to be the first in our industry to supply a whole new dimension of precision irrigation through our agreement with CropMetrics and their optimization service available through our Valley dealers.”

“As our single most valuable natural resource, applying excess water is an unnecessary cost. Apply too little water, and yield potential is now lost as well. Our solution is to optimally apply water specific to soil type,” said Nick Emanuel, CropMetrics President. “We’re excited to work with Valley dealers and offer Valley customers the ability to take Precision Agriculture to the next level with our unique precision agronomic solutions and data services.”

CropMetrics specializes in full-service data collection, processing, and advanced yield analysis. The company supplies all proprietary web-based software and large-scale data processing so agronomists, crop consultants, ag retailers and Precision Ag specialists can focus on providing fast, reliable and profitable Precision Ag programs for variable rate irrigation, nitrogen and seeding.

Valley Irrigation VRI Zone Control provides individual sprinkler or span control and is fully compatible with all new and existing center pivots equipped with the Valley Irrigation Pro2 control panel. The Pro2 panel uses power line communication to remotely manage as many as 30 VRI Zone Control units. This allows each individual control unit to be easily positioned at any point along the pivot span. Because the new VRI Zone Control utilizes the on-board computing power of the Valley Irrigation Pro2 panel in combination with power line communication, the added VRI equipment cost is very reasonable.

“We believe that combining Valley Irrigation control technology with CropMetrics precision services is the future of mechanized irrigation,” said Malsam. “Producers with pivot irrigation have always been able to control how much water is applied to a field. But this technology allows producers to control how much water, fertilizer and other crop management products are variably applied based on precise agronomic data.”

The AE50 awards will be announced during a presentation at the American Society of Agricultural and Biological Engineers (ASABE) Agricultural Equipment Technology Conference (AETC) in Atlanta, Ga. on January 6 as part of the AG CONNECT Expo. Representatives from CropMetrics and Valley Irrigation will be available to demonstrate the new VRI technology in the Valley Irrigation booth at AG CONNECT.

The Year in Precision Farming – 2010 Recap

Insights WeeklyThis past week, I caught up with Matt Darr, Iowa State University ag engineer and precision farming guru, to chat with him about this past year in precision agriculture.

“We’ve said for a few years now that ‘accuracy is addictive.’ Well farmers are proving that as this has been a year driven by higher precision—a move to more RTK accuracy.”

The big deal. Darr cited the widespread nature of expanding RTK networks, both public and privately owned. “These networks are pushing us towards RTK becoming a standard commodity, which will help drive down the costs and give more growers the potential to achieve high-end accuracy. And that is a big deal.”

The CORS network has had a strong run over the past three years. Indiana is now online as the most recent, along with CORS networks in Iowa, Ohio, Michigan, Wisconsin, Minnesota and Missouri. “I see this growth slowing down, but we’ll continue to see greater stabilization and improvement in the signals,” Darr says.

In the private sector, we’re seeing greater expansion from Trimble’s VRS network and from John Deere’s StarFire 450 MHz radio system, as well as other smaller companies building systems across the Midwest.

Crop sensing. Another big push is on to figure out how to use active crop sensing to provide financial benefit. “With the addition of Ag Leader’s OptRx system, along with the Greenseeker from Trimble and CropSpec from Topcon, growers have the potential to unlock another area of profitability. It’s not as simple as auto guidance, and it may not work for everyone,” Darr says.

This technology offers a natural fit in wheat, since growers are used to topdressing in the spring. “Anytime you can automate N applications, you’re looking at both economic and environmental benefits. A reduction in the over-application of N is a big deal,” Darr says.

“The challenge for Midwest corn growers is that not every producer uses sidedressed N when corn is 12 to 18 inches tall, which is where this technology needs to be used. So you’re asking growers to change production practices as well as adopt new technology, so these challenges will slow adoption. But it offers huge potential,” he adds.

The future. “If you look back 4 or 5 years, and think about the automation technology that has come out—from auto swath to auto steer—all the easy things, relatively speaking, have been automated. Future automation gets tougher. We now need to circle back to data and press that information into greater knowledge. That’s what we’re after. We must gain knowledge from all this data to improve our operations,” he says.

GPS World offers a look at their top five events in GPS/GNSS for 2010, so check it out, too. http://www.gpsworld.com/survey/top-5-events-gpsgnss-2010-a-year-end-review-10854

Visit these links for more information.

CORS Network
http://www.ngs.noaa.gov/CORS/GoogleMap/CORS.shtml

Learn How CORS Network Can Fit Precision Farming
http://precisionpays.com/2010/01/learn-how-cors-network-can-fit-precision-farming/

Lessons in Differential Correction
http://www.agleader.com/2010/07/02/lessons-in-precision-ag-differential-correction-part-2/

RTK Network Options
http://farmindustrynews.com/precision-guidance/rtk-network-options

Ag Leader dealer locator
http://www.agleader.com/dealer-search/

New Publications on Auto Section Control

The Alabama Precision Ag team has compiled three good publications on automatic section control (ASC) for sprayers, planters and spreaders.

Automatic section control (ASC) has been one of the most adopted precision ag technologies in recent years. This technology has the ability to save producers on input costs by minimizing application overlap at headlands, point rows, or other odd-shaped areas of fields. Our research suggests a 2% to nearly 30% savings in fields when using ASC and guidance technology. Further, ASC can improve on-farm environmental stewardship by eliminating application in environmentally sensitive areas (e.g. grassed waterways, buffer strips, etc) or outside field boundaries. Frequent comments by those who have adopted ASC is that they want to implement on all their application technology (sprayer, planter, side-dress unit, etc.) and it reduces fatigue over long work days by automating the on and off of sections.

To help producers and others interested in ASC, the Alabama Precision Ag Team has put together 3 publications providing a general overview of ASC, needed components, and company information for planters, sprayers and spinner spreaders. Many times the expense to purchase ASC for a machine is relatively small compared to the savings it provides on crop inputs. We hope this information can help those looking to purchase ASC during this off season. Please let us know if you have any questions or we can assist in anyway.

The following provides direct links to each of these publications.

ASC for Sprayers
ASC for Planters
ASC for Spreaders

For more information, please visit www.alabamaprecisionagonline.com.

Precision Fertilizer Recommendations From Nebraska

Fertilizer production costs will be substantially higher in 2011 than they’ve been for the past couple of years. When you look at the numbers, remember that commodity prices also have increased significantly.

If you are a shrewd marketer, you have taken advantage of crop pricing opportunities that will help offset the higher production costs. You may still be able to find a few holiday bargains for pre-paid fertilizer, however, most of the good deals ended in November. Following these tips can help you achieve a profitable fertilizer program for 2011

10 Tips for Getting the Most from Your Fertilizer Investment

  • Follow a good soil testing program to know macro and micronutrient levels.
  • Use the most efficient methods to apply phosphorus (starter or strip-till application) and timing options/methods/sources for nitrogen.
  • Take deep soil samples for residual nitrate to fine-tune N rates.
  • Set realistic yield goals. Expected yield is the major factor in determining the nitrogen rate for corn. Use a proven five-year average corn yield plus 5% (to account for hybrid and management improvements).
  • Credit N from previous crop residue or legume crops. Soil tests will not show legume or crop residue credits as the residue or nodules must break down during the growing season. Credit N for corn after soybean, sugar beet, alfalfa, and dry beans.
  • Value and use manure sources properly. Manure is an excellent nutrient source for nitrogen, phosphorus, and micronutrients.
  • Not all fertilizer recommendations are the same. UNL fertilizer recommendations may seem conservative compared to some commercial labs. UNL suggestions are based on research and on-farm verification. They are generally the most economical rates, even for high yield situations.
  • Consider replicated strip trials to determine the effect of lower or higher rates on yield. Fine-tuning fertilizer use needs to be an on-going process.
  • Comparison shop. Look at different products and do your “fertilizer arithmetic” to compare the actual cost per pound of nutrients.
  • Work with a reputable dealer who can provide quality product, price assurances, timely delivery, and well-maintained equipment. Remember, service after the sale is also important.

Gary Hergert, Extension Soils Specialist
Panhandle REC, Scottsbluff

See more recommendations for surviving high input costs.


Nitrogen Sensor Unplanned Test Convinces Grower of Value

Insights WeeklyYou know how sometimes things happen in farm fields that are either out of your control, or perhaps something known as operator error. Well, some of those oops provide valuable learning experiences, don’t they?!

Such was the case with central Nebraska farmer Kurt Kroeger. Now Kroeger is a fairly advanced precision ag aficionado, playing with many things on his 1,250 acres. He’s a big fan of Ag Leader because the tools work well with all colors of equipment that he owns. And he’s become a whiz at SMS Advanced software to write his own variable-rate (VR) seeding and fertility prescription maps.

Another technology that has intrigued him since the late 1990s is the nitrogen crop sensor. “I followed the GreenSeeker sensor since it came out. Then I watched the Holland sensor become Ag Leader’s OptRx technology—and became one of the first to buy them.”

So, this past spring he mapped out a good test in a couple fields under pivots. “In one section of the corn field I applied a high rate (44 lbs./acre) of 32 percent nitrogen plus thiazole as a high yield check. In the second section I applied 32 percent based on the OptRx sensor, and in the third section I applied the nitrogen according to my fertilizer supplier’s best VR map based on soil type and fertility,” Kroeger says.

Then, that unplanned ‘fluke test’ happened, as he calls it. “The coolest thing in the world happened. When the corn was a foot tall, my mini-corner pivot got stuck all night and watered one spot heavily. As you can imagine, in another couple weeks when I applied the fertilizer, I had a nice and visible section shaped like a Nike swoosh mark in the field where all the nitrogen had leached away,” he says.

The OptRx sensors recognized the deficient plants in his ‘swoosh’ area and applied 50 to 56 gal., which was quite a bit higher than the whole field average of 34 gal. And compared to the 36 gal. on the retailer VR section, the OptRx not only saved 2 gal. it produced more yield too. These results not only sold Kroeger on the OptRx technology, but it changed his whole point of view on fertility in his sandier soils.

“The OptRx produced more uniform and higher yields, based on a philosophy of feeding all plants that need more fertility, which is different then the soil map VR philosophy that feeds the good areas and starves the poor areas of a field. It makes the whole field more uniform. I want every acre to pay for itself.”

Needless to say, Kroeger is sold on using the OptRx on all his corn next year. “If I had achieved the same results across my whole farm as I did in the plots, the system would have paid for itself this year alone,” he adds.

His next learning challenge…figuring out a way to use it on his sprayer to apply N using drop nozzles.

Visit these links for more information.

The OptRx Crop Sensor
http://www.agleader.com/products/directcommand/optrx/

Blog posts on OptRx technology
http://www.agleader.com/category/optrx/

SMS Advanced software
http://www.agleader.com/products/sms-advanced/

Ag Leader dealer locator
http://www.agleader.com/dealer-search/

Must Read: New Precision Balanced Crop Nutrition Guide

I’d highly recommend every farmer spend some serious time this winter with this new guide. It is excellent.

Sent to over 400,000 growers as a supplement to the November issue of Successful Farming magazine, the 28-page guide is a valuable resource for growers striving for next-generation yields, as well as a great sales tool for Mosaic’s retail customers.

The guide features new thinking on building a well-balanced fertility program and highlights the latest research on topics like uncovering the nutrient requirements of today’s new hybrids, real experiences of producers implementing innovative best management practices and facts on the latest advancements in fertilizer.

“It’s with a pioneering spirit and quest for better information that The Mosaic Company brings you the Balanced Crop Nutrition supplement to Successful Farming,” said Rick McLellan, Mosaic’s senior vice president of Commercial Operations. “Technology continues to evolve and promises higher levels of crop performance, but to maximize this potential, fertility strategies also must move forward. Fertilizer is the foundation on which all high-yield crop systems must be based.”

To view the guide and order additional copies visit: www.back-to-basics.net.

Make Soil Conductivity One of Your Mapping Layers

As I talk with many astute growers on the cutting edge of precision farming technology, almost all of them build management zones in fields using soil electrical conductivity (EC) to accurately characterize and map soil variability.

Veris Technologies, a pioneer in this EC technology, offers a look into why researchers and growers are using this technology in more than 40 states and 25 foreign countries.

Also, take a look at several new products they have introduced. The compact Quad EC1000 that can be pulled by an ATV. And the new ATV-mounted PH Detector that can map several hundred acres per day.

Why Advanced Technology is Needed in Farming

Urban Lehner, head of editorial for DTN/The Progressive Farmer, wrote an opinion piece this week that talks about the need for precision farming technology to help balance high-yield production with environmental needs.

In the piece he writes… “But, for the foreseeable future, technology will be the key to boosting yields and avoiding billions of acres of forests and grasslands morphing into farmland.

Having said that, I’d add that improving yields isn’t the only contribution agriculture should make to the environment. The dictator also wants to maximize soil health and minimize runoff and input use.

Can technology-driven non-organic agriculture do that? There are reasons for hope. GPS, GIS and other tools of precision agriculture enable farmers to use only what’s absolutely needed in the way of seeds, fertilizers, chemicals and fuels. And the high price of inputs motivates farmers to realize precision agriculture’s potential.”

Read the rest of the piece here.

Save Chemical Input Cost with Precision Farming Technology

In the North Dakota Farm Business Management Program, coordinator Steve Metzger says producers are telling him they are using far less chemicals, saving money and the environment thanks to the tools of precision agriculture, according to a recent story in Farm & Ranch Guide.

“We talk to each producer that we work with, and they are the ones telling us that they sure use less chemicals on a field than they used to because of the (precision farming) technology they have,” he said. “I think from those discussions, most are figuring they are saving between 5 to 10 percent on a field with GPS technology.”

Metzger likes to mention the story of a farmer who has been enrolled in the Farm Business Management Program for several years. When ordering herbicide for his total crop acreage he always added five percent to what he had figured and ended up using the entire amount each year. However, the year he added a sprayer with GPS and boom control to his operation he took the entire extra five percent that he always ordered back to the chemical dealer because he didn’t need it.

With the average chemical cost for wheat today at $31.23 per acre, Metzger said there is the potential for great savings.

“If you start looking at saving $2 to $3 an acre on chemical on a couple thousand acres of wheat, it doesn’t take very long before the savings can add up to $5-, $10- or $20,000 on an average farm,” he said.

“And as the costs increase, there is even more of a desire to save all the time,” he continued. “If we didn’t have the GPS units we might still be over-applying by going around sloughs twice, doing the headlands twice – those types of things. But with the GPS and the automatic shutoff, those areas of over-application are taken care of.”

And the savings doesn’t end with chemicals. The five major costs associated with crop production–chemicals, fuel, repairs, seed and fertilizer–can all be trimmed back. Read on for more details.

New Control For Air Cart Seeding and Fertilizer Application

Grower who want precision control of their air carts will soon be available from Ag Leader Technology to control seeding and granular fertilizer application.

This new functionality enables control of up to three channels of granular product or a combination of one channel of seed and two channels of granular product. The new Air Cart support provides the benefits of SeedCommand and DirectCommand to broad-acre seeding.

“Support for air carts for seeding and fertilizer application is something our growers have requested, and Ag Leader now provides a valuable precision farming tool for broad-acre operations,” says John Howard, Product Manager. “The calibration enhancements, meter prime feature and support for meter circuit clutches provide benefits such as AutoSwath, data logging and mapping and variable-rate seeding or fertilizer application for these operations.”

Additional features of the air cart support include tables for referencing stored meter calibration values to reduce the chance of error; variable rate control by product for more efficient use of inputs; support for bin level and fan speed sensors; and an automatic meter shut off option if fan speed falls below a minimum setting. The air cart support is available with Ag Leader’s INTEGRA display.

Powerful Software and Good Data Drives Better Decisions

Insights WeeklyWhat if you had good solid data that could be correlated and optimized for fertility, seeding rate, hybrid/variety type, and crop inputs—all by different management zones—for every field you farm?

To that end, I spoke today with John McGuire, owner and tech guru of Simplified Technology Services in Montpelier, Oh., who is helping growers in northwest Ohio figure out their fields with the help of powerful Ag Leader SMS Advanced software. McGuire works with growers on ways to optimize yield data collection, build management zones, conduct field research and help turn all that data into profitable management decisions.

“The first issue we help growers with is obtaining quality yield data with tools I developed to make yield monitor calibration easier. Once we have the data, then we sit down with growers and review each field with a LCD projector on a white board so the farmer can circle suspect areas of fields,” McGuire says.

He then takes all that information to set up management zones based on patterns they see in the fields then develop soil sampling plans from that. And as farmers obtain more data—such as Veris soil electrical conductivity, elevation data, planting data, product application data—he relies on the computing and analysis power of SMS Advanced software to layer all this data with yield and management zones.

“SMS allows us to look at many different comparisons, even point-by-point in a field, in order to look at many ‘what if’ scenarios to help figure out different approaches to try to solve problems areas of fields,” McGuire says. “And no matter what type of precision farming equipment a farmer uses, we can handle many data formats with SMS.”

Once farmers get comfortable with understanding what the software and data comparisons can do, then some will take it a step further and want to build strip trials into fields in order to make better management decisions. “We have a handful of growers who are conducting strip trials to compare hybrids and varieties, fungicides, seed treatments, nitrogen, P & K, seed populations and more. And as we add these data layers of results, the analysis tools in SMS Advanced really help growers make management decisions that save money and add profits,” he says.

“I’ve been working with SMS for almost ten years. I’m impressed with how much time Ag Leader spends polishing and continuing to tweak this already powerful software, constantly listening to users and providing superior analysis tools. It doesn’t get any better than SMS, as far as I can tell,” McGuire adds.

When not immersed in dealing with data, McGuire also works as a sales and service guy for Nester Ag Management, a precision agriculture equipment sales company.

Visit these links for more information.

SMS Advanced http://www.agleader.com/products/sms-advanced/

SMS Basic http://www.agleader.com/products/sms-basic/

Nester Ag http://www.nesterag.com/

Previous story on SMS and in-field scouting
http://precisionpays.com/2010/06/how-software-helps-in-season-scouting-and-management-zones/

Precision VR Manure Application Trials Promising

A recent Canadian demonstration project to determine if variable rate (VR) fertilizer techniques work for manure was featured in the recent National Hog Farmer magazine.

Producers were impressed with the concept, but found current manure application technology fell short of the challenge. The potential agronomic/economic benefit would be increased yields in more productive areas of the field by applying more nutrients to these areas and, therefore, decreasing the environmental risk of nutrient leaching to bodies of water.

In the study, manure was applied using the drag hose application method. Application rates were varied based on global position satellite field maps indicating different nutrient requirements for different parts of the fields. Satellite imagery identified zones using different light bands to create a vegetative index of better growing parts of the field. The zones were then individually soil tested to determine the reasons for the variability across zones and establish the optimal nutrient application rate.

Project leader Scott Dick with Agra-Gold Consulting, Ltd. says an increasing number of producers are adopting VR application with commercial fertilizer to tailor application rates to the varying nutrient requirements on different sections of a field. That technique can produce better nutrient utilization by the crop, higher yields, lower costs and reduced environmental risk of excess nutrients contaminating water supplies.

While adapting variable-rate techniques to manure application would seem to have good potential, there still needs to be some refinement in the application of the technology, he says.

“Producers accepted the methodology used in creating the different management zones, but they weren’t ready to embrace this precision approach yet,” Dick reports.

Read why they came to that conclusion…

PepsiCo Unveils Global Precision Farming Plans

Yes, PepsiCo, one of the world’s largest food and beverage companies, is working with farmers in Europe by rolling out its i-crop precision farming program.

PepsiCo announced plans to roll-out its new i-crop farming technology on a global basis. The web-based tool, which was developed by PepsiCo in conjunction with Cambridge University, United Kingdom, is a crop management system that will enable PepsiCo’s farmers around the world to monitor, manage and reduce their water use and carbon emissions, while also maximizing potential yield and quality.

Trials of i-crop are currently underway at 22 farms in the U.K., where PepsiCo yesterday announced ambitious plans to reduce carbon emissions and water usage by 50 percent across the farming of its core crops in the next five years.

The technology will be rolled-out in Europe in 2011. The company hopes to take it to India, China, Mexico and Australia by 2012.

As one of the world’s largest food and beverage businesses, with brands including Quaker, Tropicana, Gatorade, Pepsi-Cola and Frito-Lay, PepsiCo is a major investor in global farming. In 2010, the company announced 15 global goals and commitments to guide its work to protect the Earth’s natural resources through innovation and more efficient use of land, energy, water and packaging.

In the U.K., the company is the largest purchaser of British potatoes and one of the largest purchasers of British oats and apples, using 100 percent British produce in Walkers crisps, Copella English Apple juice, Quaker Oats, Oatso Simple and Scott’s porage.

Richard Evans, President of PepsiCo U.K. and Ireland said, “Farming is in the DNA of our business – we rely on fresh produce every day. Finding ways to produce more food with less environmental impact is essential to our future.” He added, “i-crop has the potential to revolutionize the way we farm, enabling our farmers to save costs and water and carbon consumption, while at the same time improving their yields. I am immensely proud of this innovation which I hope will also benefit PepsiCo farmers around the world.”

In its first Sustainable Farming Report published yesterday, PepsiCo U.K. outlined how it is working in partnership with its 350 British farmers to reach its aim of ’50 in 5′. Other initiatives announced include trials of new low-carbon fertilizers and plans to replace more than 75 percent of PepsiCo U.K.’s current potato stock with varieties that will significantly improve farmers’ yields and decrease wastage by 2015. A full copy of the report is available for download at www.pepsico.co.uk/farming.

Commenting on the PepsiCo U.K. sustainable farming report, Richard Perkins, Senior Commodities Adviser at WWF said, “The food industry is starting to recognize that in order to fully embed sustainability and biodiversity in its business practices, a large part of the focus must be on the agricultural supply chain. In this respect PepsiCo U.K. has taken a leadership role in recognizing that it is, at its heart, an agricultural business. The focus of the business on improving its key environmental impacts, such as greenhouse gas emissions – in the field and on the farm – is most welcome.”

For further information about i-crop visit: www.i-crop.com

i-crop will be rolled-out to the following markets in 2011:

Holland
France
Germany
Belgium
Spain
Portugal
Turkey

New European TalkingFields Service Offers Real Advice

A European Space Agency (ESA) project , TalkingFields, aims to takes satellite observations of fields and provide actionable advice to farmers throughout the growing season.

The TalkingFields initiative is now showing how to combine satellite observation with satellite navigation to benefit European farmers.
Sustainable food production and food security are critical challenges. TalkingFields will help by using precision farming methods to produce crops more efficiently. For instance, by optimising farmers’ use of fertiliser and giving early warning of plant disease risks, both costs and environmental impacts can be reduced.

“There are existing services variously employing Earth observation data, satellite navigation, farm management software and crop growth models, but TalkingFields is the first to combine them all,” said ESA’s Tony Sephton.

“We’re setting up an end-to-end service that is simple to use and sufficiently cost-effective to be self-sustaining.”

How does it work? The farmer requests the service for an area defined using satnav. Satellites gather information on the land’s potential – observations over several years can reveal variations in crop growth through soil changes – as well as current crop status.

These results are combined with information from field sensors such as weather conditions and soil moisture. The farmer adds in his own knowledge, and in return receives detailed satnav instructions on where and how much fertiliser to spray, for example.

A variety of satellites can be employed, although priority will be given to free data sources such as Landsat and ESA’s forthcoming Sentinel-2 satellites, due for launch in 2012.

“Ideally, we might have weekly satellite acquisitions, but cloud cover makes that unfeasible,” explained Dr Sephton.

“Instead, we need only two to four satellite images per growing season, which are fed into a sophisticated crop growth model.

“With TalkingFields the emphasis is on service: we’re not giving raw satellite data straight to farmers. Instead, we advise them directly on actions to be taken throughout the growing season.”

Read more

New Variable-Rate Prescription Software Service

Designed for dealers, crop consultants and other ag professionals, new FieldRx is a web-based precision farming engine that creates customized site-specific recommendations for any crop.

Just in time to begin soil sampling in preparation for the 2011 growing season, FieldRx is bringing crop consultants and agricultural dealers a more user-friendly program for writing custom fertilizer prescriptions. Designed by ag professionals for ag professionals, FieldRx was created to eliminate the frustrations with existing precision ag software programs while providing concise grower reports and smaller controller files.

“We’re really excited about bringing FieldRx to market because of the solutions and time-savings it’s going to bring to crop consultants and dealers,” said David Krueger of Ag Software Designs. “FieldRx will streamline the process for using VRT data and making custom recommendations to growers.

A highlight of the FieldRx engine is the ease of uploading field borders and sample points. In addition, lab results can be imported directly into FieldRx from some labs without the user having to manually obtain and upload the data.

“Our goal in developing FieldRx was to put users first by saving them time and eliminating the potential for human error that can arise from manual data input,” said Lance Ramthun of Ag Software Designs. “A lot of VRT programs currently on the market are extremely time-consuming to set up, and one wrong click while inputting data can be very costly for dealers.”

FieldRx boasts a minimal learning curve for users, who only need access to the web to get started. Furthermore, users don’t need a high-level of computer proficiency to operate the program.

“We know software and new technologies can be very intimidating to users, especially if there is a lot of potential for error,” said David Hydrick of Ag Software Designs. “People are going to be extremely satisfied with how easy FieldRx is to use.”

In addition to soil test recommendations, the FieldRx engine has the power to support many other variables for prescription writing in future releases. Other capabilities include web services that are available for other vendor’s software tools to upload data directly to FieldRx.

For more information about FieldRx, please visit www.fieldrx.com or call (888) 336-0029.