FMC Expands Web Series to Offer New Content

fmc-watch-winStarting this month, Authority Minute, an online web series offered by FMC Agricultural Solutions, will transition to a new name. The Minute by FMC will feature an expanded territory covering more growing topics, more crops and more issues. Episodes of The Minute can be viewed online at

“Since launching Authority Minute nearly a year ago, we’ve received numerous comments from growers and retailers who want information beyond soybeans and weed management,” said Paul Redhage, FMC Agricultural Solutions North America strategic communications manager. “By adding more content for a wider audience, others will be able to learn from experts around the country.”

Host Jake Turner will continue to lead viewers as he travels across the country talking with experts on topics from insect resistance and starter fertilizers to tank mixing and sprayer calibrations. Upcoming new episodes will feature a weed identification challenge and the topic of tackling summer annuals.

The transition also includes a Watch and Win Sweepstakes. Account holders who view the online episodes will automatically be entered to win the grand prize – a dream vacation of their choice from one of six destinations, valued up to $5,000. Five first-place winners will receive $500 airfare vouchers and 20 additional winners will receive digital cameras. The sweepstakes entry period ends May 30, 2014. Winners are selected at random and will be notified in June. Sweepstakes rules and regulations are posted online.

For more information on FMC crop protection products, please visit Like us on Facebook.

Chuck spoke with Paul at the National Farm Machinery Show about FMC’s Watch and Win Sweepstakes. Listen to the complete interview here: Interview with Paul Redhage

FMC’s Solutions for Southern Rice Growers

farm-gin-14-don-johnsonDon Johnson is FMC’s Tech Service Sales Manager for the Southern Region. Chuck met up with him during the Mid-South Farm & Gin Show in Memphis last week and talked about what FMC has available for rice farmers. Don also reminded attendees as they walked through their booth that FMC has a wide product portfolio that includes something for all crops.

Obey was launched in 2013 and has dual modes of action. Obey provides effective weed management for Southern rice growers fighting barnyardgrass and hemp sesbania. It also offers the flexibility to be used in a sequential (split) application program with Command® 3ME herbicide.

“Our universities have been supporting FMC the last three or four years trying to get that window expanded in order to manage resistant barnyardgrass in rice fields and now we are happy to announce this year that we finally got that expanded for the growers.”

As growers know barnyardgrass is the number one yield robber in rice fields. Fighting resistance has been an uphill problem for years, but with the use of these two FMC products growers have a solution.

“This show is more than just a cotton show. It is a gin show as well. It has been expanded to cover all crops. FMC also is diversified in the crops we cover whether it’s soybeans, corn, rice or cotton. We have products that cover each crop.”

You can listen to my interview with Don here: Interview with Don Johnson

2014 Mid-South Farm & Gin Show Photo Album

Coverage is sponsored by FMC

Mid-South Farm & Gin Show Packed

Tim PriceThanks to FMC I attended my first Mid-South Farm & Gin Show and met Tim Price. He’s show manager and Executive Director of the Southern Cotton Ginners Association. Tim is very passionate about agriculture and his community. You will hear that in our interview at the start of this year’s show. And for those of you who do not know what a cotton gin is, you will after you listen in.

Tim says that over the two days of the show there will be nearly 20,000 people attend and that it is a family affair. I vouch for that. This is a real down to earth farm show with a relaxed atmosphere and with 400 exhibitors there is a lot to see and learn. I’m going to get a wrap-up interview with Tim before leaving the show which I’ll share later. In the meantime, please listen in and I hope you enjoy our conversation.

You can listen to my interview with Tim here: Interview with Tim Price
2014 Mid-South Farm & Gin Show Photo Album

Coverage is sponsored by FMC

Get Maxx Authority from FMC

FMC AuthorityIt’s almost time for some serious planting to get underway across the country. That means it is also time for farmers to start thinking about how they’re going to handle weed control, especially in light of concerns over weed resistance.

FMC has a new option this season to think about. It’s their Authority Maxx product that received EPA registration last fall. At the National Farm Machinery Show to talk about this addition to the Authority line of products was Nick Hustedde, Technical Service Representative. He says the product offers soybean growers a very flexible product with a dual mode of action.

A dual-action herbicide, Authority Maxx is a pre-mix of two herbicides with different modes of action, providing burndown activity and residual control of many glyphosate and ALS-resistant small-seeded broadleaves. As with other Authority products, Authority Maxx can be applied as part of fall burndown, or in the spring to prevent yield-robbing weed competition.

You can listen to my interview with Nick here: Interview with Nick Hustedde

National Farm Machinery Show Photo Album

Sponsored by John Deere

FMC Watch & Win Winner

FMC Contest WinnerFMC does more at the National Farm Machinery Show than talk products in their booth. They also get together for a little fun and fellowship with their customers at the end of each day. It was in their reception room that I met Dan Bender, Indiana family farmer. FMC made Dan a very happy man when he won their last Watch and Win contest!

You can listen to my interview with Dan here: Interview with Dan Bender

There is a new Watch and Win contest underway. All growers have to do is watch episodes of the The Minute, brought to you by FMC. Easy, eh? And there are lots of prizes.

National Farm Machinery Show Photo Album

Sponsored by Ag Leader Technology

Anthem Now Offers Greater Flexibility

FMC AnthemFMC was talking with farmers about the new season during the 2014 National Farm Machinery Show. The announcement last December that their Anthem herbicide is now registered for soybeans adds some nice flexibility for weed control.

FMC’s Nick Hustedde told me, “The Anthem registration in soybeans is really going to help allow growers to be flexible because it can be applied in corn or soybeans so we have that flexibility in one tank with no clean out concerns at all.”

FMC Agricultural Solutions announces a new Environmental Protection Agency (EPA) crop registration of its Anthem® SE herbicide now for use on soybeans. Anthem herbicide offers both corn and soybean growers control of broadleaf weeds and grasses with flexible application timing up to 45 days preplant, preemergence and early postemergence.

You can listen to my interview with Nick here: Interview with Nick Hustedde

National Farm Machinery Show Photo Album

Sponsored by Ag Leader Technology

Media Staying Busy at NFMS

nfms14-agwiredThanks to FMC Corporation, members of the agricultural media – like your ZimmComm team pictured here – have a nice place to work and rest at the 2014 National Farm Machinery Show.

FMC took on the job of making the media comfortable about five years ago, according Strategic Communications Manager Paul Redhage. “There really wasn’t a good place for (the media) to work on their interviews or get together, rest for a moment,” he said. “We’ve been doing it about 5 or 6 years now and we’re just delighted.”

FMC’s sponsorship includes high-speed internet access – an absolute must for today’s media – as well as workspace, snacks and beverages. In this interview, Paul talks about why taking care of the media at events like this is important to them, and some of what FMC is talking about the NFMS. Interview with Paul Redhage, FMC

2014 National Farm Machinery Show Photo Album

Sponsored by Ag Leader Technology

Ag Weather Advisor Keeps Farmers Up to Date

Screen Shot 2014-01-08 at 1.27.45 PMThe “polar vortex” seems to be a hot topic the last couple of days and that means farmers have to work extra hard to stay updated on what to expect while they prepare for planting. The NCGA-FMC Ag Weather Advisor, prepared by Blue Water Outlook, is a special free member benefit that can help growers stay a step ahead.

“The weather that is occurring this winter are setting the stage for spring and summer growing conditions,” said John Feldt of Blue Water Outlook. “The NCGA-FMC Ag Weather Advisor provides valuable insight, analysis and information not easily found elsewhere on the key factors shaping the weather right now and well into the future. This information can help growers make critical weather-related decisions throughout the entire year.”

Subscribers to this free service receive each week the BWO Agriculture Weather Outlook that will help farmers understand how much rain to expect, days in advance. BWO is a 10-minute video briefing discussing precipitation and temperature trends for the up-coming week. Subscribers will also receive a pre and post-event analysis of precipitation events.

Weed Control for Soybean Growers

fmcFMC Agricultural Solutions announces a new Environmental Protection Agency (EPA) crop registration of its Anthem SE herbicide now for use on soybeans. Anthem herbicide offers both corn and soybean growers control of broadleaf weeds and grasses with flexible application timing up to 45 days preplant, preemergence and early postemergence.

Introduced for corn in fall of 2012, Anthem herbicide provides powerful control of broadleaf weeds and grasses. Now available for soybeans, Anthem offers growers a soybean application window up to 45 days preplant through V3 with 4-8 weeks of residual activity. Applied in-season, growers can easily combine the concentrated liquid formulation of Anthem with tank mixes of companion herbicides with effective rates as low as 4 to 11 ounces per acre.

With preemergence and postemergence application flexibility, Anthem provides growers with a residual herbicide that also has postemergence activity on several broadleaf weeds including pigweed species, like waterhemp and Palmer amaranth, before or after soybean emergence. Anthem also is an excellent tool as part of an OverlapSM system when used postemergence in conjunction with Authority® herbicides preemergence as part of a sequential program for outstanding, season-long residual on key grasses and broadleaf weeds that challenge growers’ ability to maximize yield potential.

Capture LFR Promotion Equipment Voucher

LFRBecause in-the-bag seed protection only works when pests take a bite, season-long damage is done before target insects are controlled. This season, corn growers can take a proactive approach to maximizing germination and save $5,000 on startup costs when they create a zone of protection with Capture® LFR® insecticide by FMC Agricultural Solutions.

Growers can sign up at to participate in the Capture LFR Equipment Voucher Giveaway. The first 50 eligible growers to sign up and submit proof of purchase for 40 gallons or more of Capture LFR insecticide will receive a $5,000 voucher toward a new in-furrow liquid application system. Vouchers can be redeemed with participating equipment suppliers: SureFire Ag Systems; Ohio Valley Ag; AgXcel; Sprayer Specialties, Inc.; or C&R Supply.

Growers who have previously participated in the Capture LFR Equipment Partner Bonus Program are not eligible to receive a voucher. To verify eligibility, growers must submit contact information, agree to the giveaway rules and regulations, and answer five basic questions about their use of at-plant fertilizer and crop protection products.

FMC Update from NAFB

Smart phones, iPads, and social media platforms are changing the way agribusiness companies like
FMC Agricultural Solutions
are able to reach their audiences.

nafb13-fmc-paul1FMC has had great success with two different promotions that have a social media aspect to them. One is FMC’s on-line video series “Authority Minute” which will expand its focus to become simply “The FMC Minute” in December, according to FMC Strategic Communications Manager Paul Redhage. “We’ve had such great response, several thousands of growers and retailers, that have participated in that digital video series,” he said. The videos will now be expanded to include corn and soybeans, weeds and insects, and other important farm management topics as well.

Paul says the fun part of it is that farmers get a chance to win stuff at the same time they are getting new information. “Each episode we’ll pick out five $100 gift card winners and there will be sweepstakes for trips or generators or hunting supplies,” he said, adding that they will likely expand the Minute to include other crops and geographies in the future.

FMC has also had great success with the Anthem Singing Contest, which has a social media aspect to it as well with on-line voting. “We ended up having like 90,000 on-line votes for that program,” said Paul of the contest which they took to the National FFA Convention last month. Paul says they brought in a sound booth to allow FFA members to “get a head start” on prepping for the 2014 contest. “We had over 400 students do that!” Paul said. “So the kids really responded enthusiastically.” Next year will be the third year for the contest and he expects it to be bigger than ever. “Students simply have to record themselves on their iPhones or whatever singing the national anthem and then upload it to” starting March 1 for a chance at $25,000 in college scholarships.

Listen to my interview with Paul here: Interview with Paul Redhage, FMC Agricultural Products

2013 NAFB Convention Photo Album

Classic Grows with AG CONNECT in 2016

With corn, soybeans, wheat and sorghum growers all part of the Commodity Classic, who thought it could get any bigger?

But it will definitely be bigger in 2016 when Classic joins forces with AG CONNECT expo to become what may well be the biggest farm show on Earth.

nafb13-aem-classic“2016 will be the opening salvo into a new bigger, better,” said 2014 Commodity Classic chair Rob Elliott of Illinois. “The synergy aspect of it could be fairly significant.”

I talked with Rob at the NAFB Trade Talk about the partnership for 2016, as well as what is in store for 2014 in San Antonio and a little bit about this season on his farm near Monmouth, Illinois. Interview with Rob Elliott, NCGA

Sara Mooney, AG CONNECT show director with the Association of Equipment Manufacturers, says there are lots of details to work out in the next two years, but they are really excited. “The producers that attended AG CONNECT and our exhibitors and other stakeholders are really going to find that this combined event is really greater than its two parts alone,” she said. “More technology, more engagement with the whole ag community, more experts to talk to, more industry leaders – just more of that quality experience.”

Listen to my interview with Sara here: Interview with Sara Mooney, AEM

2013 NAFB Convention Photo Album

The ZimmComm Team at NAFB

nafb13-teamThe ZimmComm Team was hard at work during the 70th National Association of Farm Broadcasting Convention. The all girl troop was comprised of our intern Kristyn Stidham, Jamie Johansen, me and Leah Guffey.

We adopted the method of ‘divide and conquer’ for this year’s Trade Talk and have many great post that you can look forward to checking out in the coming weeks, as well as coverage of NAFB activities and awards.

The team did numerous precision ag interviews that we will be sharing here in the coming days and weeks, thanks to the generous sponsorship of our friends at FMC Agricultural Products.

A photo album is quickly growing full of images from this year’s convention. More will be added as the event continues. 2013 NAFB Convention Photo Album

FMC Keeps Mid South in High Cotton

nafb-fmc-1FMC has a lot to offer cotton producers and mid-South consultant Bentley Curry was at the National Association of Farm Broadcasting (NAFB) this week in Kansas City to talk about it.

“The cotton market this year used a new product called Display. It’s a harvest aid material. What we do is after the cotton is mature we put it on and take the leaves off the cotton. It normally takes two applications of product to do that. We use Display along with a boll opener with the first application and after that we come back with another FMC product called Aim to finish. We call it to take in the skirt off the cotton and then in about 10 days the harvesting equipment can come into the field and begin picking the cotton.”

Bentley has been an agricultural consultant for 40 years and still lives on the farm he was born on. He started in the private sector and has done contract work with FMC for about the last 20 years. He also welcomes around 50,000 guests to his farm each year where he focuses on agritourism. Guests can take part in holiday activities such as picking pumpkins and finding their own Christmas tree.

Bentley remembers the time when they were only concerned about controlling crab grass. But it didn’t take long for the cotton fields in the South to start to see the appearance of weeds. He shared that the entire South was consumed with cotton fields, soybeans were simply used for hay and corn was used to feed the animals on the farm.

“We’ve gone from big cotton to very little cotton in the mid-South and a multi-crop culture. We’ve gone to banding herbicides to broadcast herbicides. We’ve gone from cotton gins baling six bales an hour to cotton gins that will bale 75-100 per hour. And we’ve gone from cotton being picked by human beings to six row pickers. There have been great changes in agriculture in our area since I was a kid.”

To Bentley the 80′s brought about the most change for the mid-South region. Farmers started using precision technology to level land for drainage and irrigation purposes. Today weather doesn’t affect area as much as it did in the past. During that era the usage of herbicides and then pesticides were more widely seen and then at the tail end of the 80′s farmers began to see GMO’s come on to the scene.

Listen to Bentley’s complete interview here: Interview with Bentley Curry

Checkout photos from NAFB Convention: 2013 NAFB Convention Photo Album

Cast Your Vote in FMC Singing Contest

fmc-finalistsFour agricultural students will win scholarship prizes in this year’s FMC “Stand & Be Heard Anthem Singing Contest.” Alexandra Carpenter, Noelle Goodson, Hayley Hall and Alexander Raun (pictured here with FMC’s Paul Redhage) were recently selected by a panel of judges and then traveled to Nashville to take part in a professional Music City recording experience.

FMC Anthem Stand and Be Heard“The quality of this year’s finalists illustrates the great future for agriculture. From across the nation, we had a number of excellent students participate and the finalists exemplify the best of the best,” said Tim Thompson, FMC Agricultural Solutions North America product manager.

The finalists’ updated performances are posted on and the final round of online voting will run through September 15 to determine a grand prize winner. The finalist who receives the most votes will win a $10,000 scholarship. The three remaining finalists will receive $5,000 scholarships. Winners will be announced on Sept. 18.

FMC Corporation continues to invest in farming’s future by bringing innovative crop protection products to the industry, including two new herbicides, Anthem® and Anthem® ATZ. For more information on FMC crop protection products, please visit