New Holland Launches

MyNewHolland.comToday is the launch of This new virtual community is set up to provide a meeting place to share information, contribute to farming related discussions and access premium contents and services. It is very simple to create your account by visiting Then you’ll have access to the features currently active.

A list of features includes:

  • My New Holland: a new online community for all
  • The Spotlight: discussions on a variety of topical subjects in the farming world
  • The first Spotlight: ethanol and renewable energy
  • Valuable information resources: instructional videos, white papers and more
  • Premium content: owners of New Holland equipment and Precision Land Management products gain access to useful materials that will help them get the most from their machines
  • Easy registration and log in through social networks

The Spotlight discussion is a key feature of Each discussion will feature a guest farmer or industry expert who supports a farming-related topic. All My New Holland members are invited to contribute their comments, opinions, material or images, driving the conversation forward. Each discussion will be open for a number of weeks; subsequently a white paper will be produced and made available for downloading.

Ron Clauson MyNewHolland.comThe first Spotlight discussion topic is “Ethanol: Renewable Energy for America – Profit for American Farmers.” Our guest is Indiana farmer Ron Clauson. His farm has produced corn for ethanol production for the last eight years and he’s passionate about it.

“One hundred percent of the corn and soybeans we produce go into ethanol and biodiesel,” Clauson says. “It makes me proud to be able to say we market our crops to produce fuel that reduces dependence on imports.”

There are several questions being posed in this first Spotlight discussion for you to respond to and your feedback is highly appreciated.

  • Are you producing a crop for ethanol production? If so, what type and why?
  • How would a change in the Renewable Fuel Standard impact your community and you personally?
  • What do you think about the misleading claims against ethanol by critics and what can farmers do about it?

I am very proud to be assisting our long time sponsor in the daily management of in this startup phase. To get some more perspective on it I spoke with New Holland Director of Marketing for North America, Mark Hooper, while visiting headquarters in Pennsylvania recently. He says there are many more features planned for as the community grows and develops.

You can listen to Mark talk about here: Interview with Mark Hooper

So there you have it. The website is live and available for you to create your personal login and let New Holland know what you think, especially about the first Spotlight discussion. See you there.

Measuring Tractor Engine Performance

Engine PerformanceI am not a tractor technician. But even someone like me can learn a lot from the trainers at New Holland. During Operation Blue Force our agricultural media group got a lesson in measuring tractor performance and validating Tier 4B. This was part of our training that focused on New Holland’s Hi-eSCR solution.

In the lesson which you can watch in the video below you’ll learn about maximum horsepower, rated engine HP and rated PTO HP which is the important measure. When it comes to performance “torque is king.” The presentation includes a live tractor measurement demonstration.

New Holland Operation Blue Force Photo Album

New Holland Sponsors Great American Wheat Harvest

New Holland AgricultureNext week I’ll finally get to see The Great American Wheat Harvest! AgWired has been a sponsor of this fantastic project since the beginning and now we get to see the fruit of that investment during National Ag Day Activities next week in Washington, DC. Conrad Weaver, ConjoStudios, the film producer is happy to announce another silver sponsor for the project, New Holland. Two of the harvesting crews featured in the film use New Holland equipment.

The Zeorian Harvesting & Trucking of Manley, Nebr., and the L. Petersen Farms of Hodgeville, Saskatchewan, both run New Holland combines on the wheat harvest route from Texas and Canada. The Great American Wheat Harvest follows three other farm equipment crews and kicks off its national premiere screening at the 2014 National Ag Day on March 25 in Washington, D.C.

“We appreciate the New Holland sponsorship and the collaboration of all our sponsors who have made our national premiere screening possible,” Weaver says.

“We’re pleased New Holland, and two of our customers, have the privilege of playing a role in this important documentary. As an advocate for agriculture, we feel this film is a smart way to connect consumers with the people who harvest a crop that feeds the world,” says New Holland Vice President Abe Hughes.

New Holland now joins other Great American Wheat Harvest major sponsors, including: Legacy Sponsor, John Deere; Platinum Sponsor, U.S. Custom Harvesters Inc.; Gold Sponsors, C & B Operations and North Dakota Wheat Commission state ag and commerce collaboration; and Silver Sponsors, MacDon Industries, Case IH, Association of Canadian Custom Harvesters, TMCO/National Manufacturing, Montana Wheat and Barley Committee, and media partner,, an online media service.

For more information about sponsorship packages, media interviews, speaking appearances of the filmmaker and questions, contact Jody L. Lamp, GAWH National Executive Co-Coordinator, call (406) 698-9675(406) 698-9675 or by email at

New Holland’s Tier 4B Solution

David KohuthTier 4B. We’ve all heard about it but how many of you understand it? If you watch this presentation that was done by New Holland’s David Kohuth during Operation Blue Force you’ll have a much better understanding. It’s the best explanation I’ve heard so far. New Holland has settled on ECOBlue™ Hi-eSCR technology as their final solution and David walked us through it and also compares it to other options in the marketplace.

New Holland introduced their first Tier 4B compliant tractors at the Farm Progress Show in Decatur, IL, last fall.

“The launch of the Tier 4B compliant T7, T8 and T9 tractor ranges at Farm Progress represents an important milestone in our emissions reduction roadmaps,” stated Abe Hughes, Vice President, New Holland, North America. “The ECOBlue™ Hi-eSCR solution delivers consistency, performance, simplicity and efficiency. Furthermore, our longsighted approach is paying consistency dividends, as SCR is now universally accepted as the industry standard for high horsepower machines.”

You can listen to David’s lesson here or watch it below: David Kohuth Tier 4B Lesson

New Holland Operation Blue Force Photo Album

New Holland Precision Land Management

Chris Carrier New HollandIf you are not familiar with New Holland’s approach to this thing we call precision agriculture then Chris Carrier wants to bring you up to date. Chris manned the New Holland Precision Land Management (PLM) tent during the recent Operation Blue Force event I attended.

Precision technologies are revolutionizing agriculture, and producers are using them more and more to reduce input cost, improve yields, and increase efficiencies. New Holland Precision Land Management (PLM™) continues to offer leading-edge solutions for managing all of your crop production needs. You can:

• Steer your equipment with industry-leading accuracy using PLM guidance solutions
• Control rate and flow applications of mixed fleets of implements
• Optimize water usage with PLM water management
• Use PLM Connect Telematics to stay connected with your machines
• Streamline field data into informed decisions using PLM software.

Chris gives an overview of what New Holland is offering now including their PLM Cost Saving Calculator and apps like their FarmGenius, iBrochure and NH Weather.

You can listen to Chris’s lesson here or watch it below: Chris Carrier PLM Lesson

New Holland Operation Blue Force Photo Album

New Holland Ground Speed/Headland Management

Vic ConstableThe next lesson I got with Operation Blue Force from New Holland put me back into the cab. This time it was all about Ground Speed Management and Headland Management.

Our classroom teacher was Vic Constable. After the lesson I got into a T9 4-wheel drive tractor with track units pulling a massive field “Optimizer” to put that lesson in action. My driver, Ryan, showed how to set up Ground Speed Management as well as Custom Headland Management. After recording his instructions it was my turn to sit in the seat and drive. I did pretty good and learned a few extra lessons that just need to stay in California. :)

The 16-speed full powershift transmission with Ground Speed Management (GSM) features both field and road operation settings. GSM Field™ automatically downshifts the tractor and adjusts engine rpm to maintain the best performance, then upshifts and changes engine rpm as load decreases. GSM Road™ selects the proper gears and engine rpm based on speed lever input and load conditions. Even without GSM, get clutch-free, push-button shifting and fingertip control of direction changes.

You can listen to Vic’s lesson here or watch it below: Vic Constable Lesson

If you’d like to see these features in action check out my ZimmGlass video below:

New Holland Operation Blue Force Photo Album

New Holland Auto Command Transmission Lesson

Luke ZerbyMy first lesson during the New Holland Operation Blue Force field training event I attended last week in California focused on the New Holland Auto Command CVT transmission. Before I got into a tractor in the field I got a lesson from Nick Graham.

The Auto Command™ Continuously Variable Transmission (CVT) makes it easy to find the perfect speed for each job because your choice of speeds is infinite. You accelerate from zero to maximum speed smoothly, without multiple steps. And, with no clutching, the shuttle shifting is the smoothest you’ll find, making the Auto Command transmission ideal for loader work.

After class I got into a T7 210 tractor. My teacher was Luke Zerby. He says this tractor is perfect for hay and forage work. Luke talked me through the control stick which is mounted on a Sidewinder II comfy armrest. The controls allow you to preset three different speeds to switch between easily. There is also an Integrated Control Panel which allows for even more pre-set options and finer tuning those settings. This allows you to maximize engine efficiency.

Go to class with Nick in this video:

Or just listen to Nick here: Nick Graham Lesson

Ride along with me via ZimmGlass (my Google Glass) to learn more about what this feature offers:

Open Ag Data Alliance Launched

The Climate Corporation and several agricultural stakeholders today officially launched the Open Ag Data Alliance (OADA), an open standards software project to ensure farmers have full data access, security and privacy.

oada“OADA will work to ensure farmers can move their data seamlessly and securely between their equipment, software and services by speeding the development of technical standards for data formatting and interoperability that will be openly developed, and shared,” said David Friedberg, CEO of The Climate Corporation, who announced the company’s intent to support the formation of the OADA earlier this year.

Aaron Ault, a senior research engineer for the Open Ag Technology Group at Purdue and a farmer himself, will serve as project lead for OADA. “As a farmer, I need the freedom to select the right hardware, software and services for my operation,” said Ault. “The open standards of OADA will give farmers the flexibility and control they need to choose data science products and services that will work on their farms to help manage their data and make more data-driven decisions, enabling the next wave of agricultural production.”

Companies joining with The Climate Corporation in making the announcement included: CNH Industrial – Case IH/New Holland; GROWMARK cooperative; Valley Irrigation; Wilbur-Ellis Company; and WinField.

Listen to the conference call announcement here: Open Ag Data Alliance announcement

Championship Tractor Pull Brings in Best in Business

nfms-14-mike-wilhiteMike Wilhite was a contestant in the recent Championship Tractor Pull during the 2014 National Farm Machinery Show in Louisville, KY. He drives Blue Blazes and visited with Chuck prior to the event.

Mike worked for Ford for 30 years. The the tradition didn’t start with him, his dad also worked for the company along with his two brothers. So, naturally they were drawn to New Holland’s blue. Mike is considered a local, living just 32 miles from Louisville.

“Outdoors we run a 300 foot track. In this indoor track we are confined to 240 feet. It’s an experience. You better have everything right. Your weight and gear selections right. There is a lot to it.”

A blockade of sand sits at the end of the short track incase any tractors have a little too much gas in them. Mike shared that they buried their tractor the first year they competed in the event.

Mike and his pulling team competed in about 18 hooks over the course of the season. They traveled as far as Wisconsin, down into Missouri, Tennessee and Alabama. He also expressed how great the fans were at pulls and how committed they were to the competitions.

“We’ve been messing with tractors all our lives. We always had hot rod cars and stuff like that. When my brother and I first started we bought a tractor out of New York, I guess that would have been about 20 years ago. And it has evolved into this here.”

You could tell that all the pullers were great friends and shared a family type atmosphere. But when they get to the track, it’s all business.

You can listen to the interview with Mike here: Interview with Mike Wilhite

National Farm Machinery Show Photo Album

Sponsored by Ag Leader Technology

New Holland Smart Hay & Forage Tools

New Holland Roll Belt 560Robert Hendrix is the rock star of New Holland hay and forage tools. I had fun letting him show off a couple of new products at the National Farm Machinery Show, the Discbine 313 mower-conditioner and Roll Belt 560 round baler. In the interview below he talks us through all the new features.

Discbine 313:

New Holland has taken the Discbine® mower-conditioner to a new level with two new center-pivot models. Combining both speed and performance, the new Discbine® 313 and Discbine® 316 feature increased durability, more efficient crop flow and smoother, more effective conditioning. The combination of larger cutting discs and a wider conditioning system leads to cleaner cutting, better crop flow and more consistent drying. Co-rotating disc modules have been removed on the Discbine 313 and reduced to one pair on the Discbine 316. This greatly reduces the crop convergence between the cutterbar and the conditioner.

Roll Belt 560:

The New Holland’s Roll-Belt™ 560 5′x 6′ round baler delivers two elements cattle producers ask for the most: higher baling capacity and better feeding ability in a wide range of crops and baling conditions. New Holland’s proven combination of rolls and belts gets hay rolling quickly for fast, reliable core starts and helps pack more hay into every bale for less outside storage losses.

You can listen to the interview with Robert here and learn more: Interview with Robert Hendrix

National Farm Machinery Show Photo Album

Sponsored by Ag Leader Technology

New Holland Helping Farmers and Ethanol

cnh-club-kacherFarmers who provide corn for ethanol plants can get special discounts on New Holland equipment and help the ethanol industry at the same time.

New Holland district sales manager Bob Kacher says their American Ethanol Producers Club is an initiative they developed two years ago with Growth Energy to help both growers and the ethanol industry. “It offers the opportunity to reinvest back into the ethanol industry through the purchase of New Holland products,” he explained during an event last week at the Absolute Energy biorefinery near Lyle, Minnesota. “The producers are part of the club by their contracts and the amount of grain they sell to the ethanol producing plants and that membership allows them discounts off New Holland equipment that they purchase through their local dealer, and in turn New Holland reinvests back into the support and promotion of ethanol.”

Producers can qualify for club membership if they have a current contract with an ethanol plant for at least 10,000 bushels, supply at least 50,000 bushels per year or purchase at least 280 tons of distillers grain, or be a board member or major investor in an ethanol plant. Bob suggests producers contact their local ethanol plant or Growth Energy for more information.

Find out more in this interview: Interview with Bob Kacher, New Holland

New Holland American Ethanol Producers Club photo album

Data Management’s Future at New Holland

chuck-fps-55New Holland Agriculture turned heads at the recent Farm Progress Show and one of those head-turning displays was the Precision Land Management System (PLM). The team showcased the in’s and out’s of the cutting-edge technology and were on hand to answer any and all questions from attendees.

Chuck took advantage of the opportunity and chatted with New Holland’s Chris Carrier about what farmers saw on display in their exhibit. Chris also shared where the future was headed with New Holland’s PLM package. “Data management, that’s where you see the future of the market going. And we are working on a more advanced package for that.”

Now that we have this data, Chuck asked Chris, “What do we do with it?” Chris said that being able to make decisions more efficiently, the ability for growers to make more informed decisions and transfer data in real-time are the key elements to the use of the data.

Chris shared that the consumer adoption rate has increased as they have learned more about it and became more versed with these new features. He added that it is easy for growers to see the payback on the product as well.

Listen to Chuck’s complete interview with Chris here: Interview with Chris Carrier

2013 Farm Progress Show Photo Album

Growth Energy Praises New Holland Biofuels Support

At the 2013 Farm Progress Show, representatives from Growth Energy were pleased to be part of the New Holland Club Blue event for dealers and customers.

fps13-growth-cnh“New Holland is a fantastic company, they produce top notch equipment, but they also are willing to step up for rural America,” said Growth Energy CEO Tom Buis. “What we’ve seen over the last few years is New Holland take the lead in promoting biofuels.”

Buis says Growth Energy members participate with New Holland on promotional deals – in fact, one will be held next week at Absolute Energy plant in Lyle, Minnesota.Interview with Tom Buis, Growth Energy

Growth Energy co-chairman retired U.S. Army General Wesley Clark praised New Holland’s support for national security. “New Holland is the first, most visionary and innovative company (that) saw what this ethanol movement means for America, for national security and for American prosperity,” said Clark, who adds that company vice president Abe Hughes, who serves on the Growth Energy board, has been a real leader in helping reach out to the American farmer. Abe is pictured here at the Farm Progress Show with Wesley and Tom.Interview with Wesley Clark, Growth Energy

2013 Farm Progress Show Photo Album

New Holland Program Helps Military Families

fisherhouse1In grateful recognition of the courage, service and sacrifices which members of our Armed Forces, Police Officers, Firefighters and their families make every day, New Holland is proud to kickoff of this year’s True Blue Salute program on the anniversary of the 9/11 terrorist attacks.

“This is our way of saying ‘thank you’ to all who serve,” says Abe Hughes, Vice President, New Holland North America. “New Holland is honored to be able to demonstrate our appreciation and support of our military and their families and contribute to the outstanding work being done on behalf of our military through the Fisher House Foundation.”

From now until Veteran’s Day, November 11, 2013, New Holland is offering a $911 “Thank You” coupon off selected models of New Holland Agriculture and Light Construction equipment. This is extended to members of our Armed Forces, Police Officers and Firefighters, as well as their families. In addition to the “Thank You” for military and first responders, New Holland will donate $250 to the Fisher House Foundation for each qualifying model sold under this program.

You can find out more at and, as well as your local New Holland dealer.

Listen to an interview with Abe from the kickoff in Washington DC here: Interview with Abe Hughes, New Holland

And you can check out some behind the scenes pictures from New Holland’s and Fisher House’s video about the True Blue Salute on RFD TV.

New Holland’s New Speedrower Line

new-holland-ag-13-125-editedNew Holland Agriculture’s Speedrower Self-Propelled Windrowers was another stop during their First in the Field Media Event. The Speedrower allows for producers to travel faster and increase efficiency. Yet still provides the industry-leading power, control, comfort and performance New Holland customers expect.

  • Integrated IntelliSteer auto-guidance eliminates pass-to-pass overlap.
  • Improved steering control gives for smooth, responsive handling.
  • Hydrostatic transmission allows for 24-mph, high-speed, foward-looking transport.
  • Prairie Special and draper-ready upgrades.
  • Upgraded rear support and tire options.

new-holland-ag-13-124-editedSeth Doman, Brand Marketing Manager for Hay & Forage Preparation Products, explained each new addition and shared dealer feedback after they participated in the First in the Field event.

“We have three new models in the Speedrower line replacing the H8000 series that will be new for 2014. Dealers can order this producer across North American today and are ordering. We have a pre-sale program that is going on through the end of the month.”

Listen to my interview with Seth from here: Interview with Seth Doman

View photos from the event here: 2013 New Holland Ag Media Event Photo Album